The Product Manager for PDC by Brady owns strategy, P&L, roadmap, and pricing for an assigned healthcare product category, including wristbands and labels. This onsite role in the Murray, UT area focuses on market and customer discovery, go-to-market planning, and cross-functional execution to improve product relevance and revenue performance.
Key Responsibilities
- Define and own strategy and roadmap for the assigned healthcare product portfolios, and communicate it to internal teams and external business partners.
- Develop and execute product business and marketing plans to meet sales forecasts and profit objectives.
- Lead global go-to-market strategy and new product development for the product portfolio.
- Create a 3 to 5 year business plan and develop product launch plans, overseeing cross-functional implementation across the organization.
- Drive implementation of innovative media solutions for customers.
- Define and own product KPIs and roadmap; diagnose areas for improvement and develop and implement recommendations.
- Prepare monthly reports, forecasts, product reviews, and customer trend analysis.
- Apply external focus by building a deep understanding of market and technology trends, competitive intelligence, and key influencers.
- Collaborate with partners, customers, and industry leaders to advocate for the voice of the customer within the organization.
- Lead customer and market research initiatives that inform product portfolio strategy.
Requirements
- Bachelor's degree required in Engineering or Science.
- 5+ years of Product Management experience.
- Up to 15% travel expected.
- Experience with clinical or hospital products is preferred.
- Exposure to healthcare consumables market entry, as well as enhancing existing products, is preferred.
- Experience with product implementation at customer sites and collaborating with external partners to define support and service strategies is preferred.
Role Scope and Collaboration
This person will be responsible for their product category business, including strategy, P&L, roadmap, and pricing. The role partners closely with engineering, operations, strategic sourcing, channel management, and marketing to define, develop, implement, and maintain a product-line value proposition. The work also includes product lifecycle management and marketing requirements to meet customer expectations.
To build a strategic roadmap, the role includes VOC and market research focused on product relevance, innovative advancements, and meeting revenue goals. They will work with research and development teams, internal or external, to define, build, and launch new products. This is an onsite role at the Murray, UT office.
Company and Product Overview
PDC Healthcare enables connected care from admission to discharge with end-to-end identification solutions including printers, barcode scanners, wristbands, labels, and software that work with health system EHRs. PDC solutions help accurately identify patients, clinicians, medications, specimens, and more across the continuum of care to improve efficiency, reduce errors, control costs, and support regulatory requirements.
PDC is powered by Brady, a global provider of interconnected identification solutions at scale. Brady also supports identification solutions for hospitality, entertainment, and event markets to identify people, control access, and streamline operations.
Benefits
- Comprehensive insurance coverage starting on your first day, including medical, dental, and vision
- Generous 401(k) with company match
- Paid time off and holidays
- Incentive program opportunities for all full-time employees
- Family planning benefits including paid parental leave, fertility coverage, adoption and surrogacy assistance
- Education reimbursement opportunities
- Scholarship program for children of Brady employees
- Employee Resource Groups for networking, development, and volunteer opportunities
- Employee Assistance Program and related wellness programs, including mental and behavioral health, family counseling, and financial management
- Dress-for-your-day dress code
- Charitable contributions matched through Brady's Matching Gift program
Additional Details
Location: Salt Lake City, UT (onsite). The role expects onsite work in Murray, UT and includes customer-facing collaboration through research and go-to-market planning.