Sanofi EU offers a Senior Product Manager role focused on patient discovery, education, and connection to Dupixent. This onsite position in Cambridge, MA brings together multicultural marketing strategy, digital innovation, and regulatory-compliant execution, with a clear patient-first lens. You will help shape how diverse patient communities find understanding and relevant resources, while partnering across medical, advocacy, agencies, and leadership.
In this role, you will lead insight-driven campaigns, build disease state education programs, and drive an omnichannel approach that increases awareness and engagement. You will also develop and manage a robust patient ambassador program, ensuring scientific accuracy and privacy-compliant use of patient stories. The salary range is USD 122,250 - 176,583 per year.
Responsibilities
- Develop and execute culturally relevant, insight-driven marketing campaigns for multicultural patient populations.
- Partner with multicultural agencies and cross-functional partners to evolve and manage strategy and tactics, including related promotional activity.
- Analyze multicultural market data and patient insights to identify unmet needs and growth opportunities.
- Ensure campaigns meet regulatory and MLR review standards.
- Create and manage disease state education programs that increase awareness and understanding of atopic dermatitis and key messages.
- Lead the creative evolution of Eczema Exposed and explore cost-effective ways to promote the site via media and in partnership with advocacy partners, supporting awareness and increased engagement of the ADCT.
- Build omnichannel educational content across digital, print, and experiential formats tailored to diverse patient audiences.
- Build relationships with advocacy groups such as the NEA, including brand presence at annual conferences.
- Collaborate with medical affairs, patient advocacy, and external KOLs to ensure scientific accuracy and credibility, coordinating cross-functional efforts for alignment and impact.
- Develop and manage a patient ambassador program, including identifying, onboarding, and supporting patient voices sharing their Dupixent journeys.
- Amplify patient stories through speaking engagements, testimonial videos, patient webinars, mentorship programs, and related activities.
- Create ambassador training materials, storytelling frameworks, and engagement toolkits; oversee ambassador appearances, digital content creation, and community outreach.
- Ensure compliance with legal, regulatory, and privacy requirements for patient testimonials and ambassador activities.
- Champion digital-first thinking and stay ahead of digital health trends, bringing recommendations to the broader marketing team.
- Work with partner agencies to explore new tools and pathways to increase speed to market and support fail-fast content creation strategies.
- Coordinate integrated, compliant programs with HCP marketing, market access, medical affairs, regulatory, legal, and agency partners.
- Present strategies and campaign results to senior leadership and key stakeholders; manage agency relationships, timelines, and budgets.
Requirements
- Bachelor’s degree required.
- 3+ years of experience in the pharmaceutical, healthcare, biotech, or life sciences industry and/or within marketing, strategy, product/project management, or an agency.
- Strong attention to detail and ability to manage multiple priorities simultaneously.
- MBA.
- Proven ability to manage multiple projects simultaneously in a fast-paced environment.
- Knowledge of the legal and regulatory landscape for pharmaceutical marketing, including Medical/Legal/Regulator (MLR).
- Understanding of portfolio marketing, multi-brand strategy, and pharmaceutical marketing principles.
- Demonstrated ability to execute marketing programs and coordinate cross-functional initiatives.
- Experience supporting account planning execution with cross-functional teams.
- Demonstrated success in data analysis and performance optimization.
- Experience working with Medical Affairs, Sales, and Market Access teams.
Benefits
- High-quality healthcare
- Prevention and wellness programs
- At least 14 weeks’ gender-neutral parental leave
- Wide range of health and wellbeing benefits
- Thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact
- Employees may be eligible to participate in Company employee benefit programs
Competencies & Values
- Patient-first mindset — deeply committed to improving the lives of patients
- Cultural intelligence — ability to develop authentic, inclusive campaigns for diverse communities
- Bold thinking — willingness to challenge the status quo and bring innovative ideas to life
- Collaborative leadership — thrives in a matrixed environment and builds strong cross-functional relationships
- Data-driven — uses insights and analytics to inform strategy and measure impact
Location: Cambridge, MA (onsite)
