Senior Product Manager, DERM DTC

Sanofi EU offers a Senior Product Manager role focused on patient discovery, education, and connection to Dupixent. This onsite position in Cambridge, MA brings together multicultural marketing strategy, digital innovation, and regulatory-compliant execution, with a clear patient-first lens. You will help shape how diverse patient communities find understanding and relevant resources, while partnering across medical, advocacy, agencies, and leadership.

In this role, you will lead insight-driven campaigns, build disease state education programs, and drive an omnichannel approach that increases awareness and engagement. You will also develop and manage a robust patient ambassador program, ensuring scientific accuracy and privacy-compliant use of patient stories. The salary range is USD 122,250 - 176,583 per year.

Responsibilities

• Develop and execute culturally relevant, insight-driven marketing campaigns for multicultural patient populations.
• Partner with multicultural agencies and cross-functional partners to evolve and manage strategy and tactics, including related promotional activity.
• Analyze multicultural market data and patient insights to identify unmet needs and growth opportunities.
• Ensure campaigns meet regulatory and MLR review standards.
• Create and manage disease state education programs that increase awareness and understanding of atopic dermatitis and key messages.
• Lead the creative evolution of Eczema Exposed and explore cost-effective ways to promote the site via media and in partnership with advocacy partners, supporting awareness and increased engagement of the ADCT.
• Build omnichannel educational content across digital, print, and experiential formats tailored to diverse patient audiences.
• Build relationships with advocacy groups such as the NEA, including brand presence at annual conferences.
• Collaborate with medical affairs, patient advocacy, and external KOLs to ensure scientific accuracy and credibility, coordinating cross-functional efforts for alignment and impact.
• Develop and manage a patient ambassador program, including identifying, onboarding, and supporting patient voices sharing their Dupixent journeys.
• Amplify patient stories through speaking engagements, testimonial videos, patient webinars, mentorship programs, and related activities.
• Create ambassador training materials, storytelling frameworks, and engagement toolkits; oversee ambassador appearances, digital content creation, and community outreach.
• Ensure compliance with legal, regulatory, and privacy requirements for patient testimonials and ambassador activities.
• Champion digital-first thinking and stay ahead of digital health trends, bringing recommendations to the broader marketing team.
• Work with partner agencies to explore new tools and pathways to increase speed to market and support fail-fast content creation strategies.
• Coordinate integrated, compliant programs with HCP marketing, market access, medical affairs, regulatory, legal, and agency partners.
• Present strategies and campaign results to senior leadership and key stakeholders; manage agency relationships, timelines, and budgets.

Requirements

• Bachelor’s degree required.
• 3+ years of experience in the pharmaceutical, healthcare, biotech, or life sciences industry and/or within marketing, strategy, product/project management, or an agency.
• Strong attention to detail and ability to manage multiple priorities simultaneously.
• MBA.
• Proven ability to manage multiple projects simultaneously in a fast-paced environment.
• Knowledge of the legal and regulatory landscape for pharmaceutical marketing, including Medical/Legal/Regulator (MLR).
• Understanding of portfolio marketing, multi-brand strategy, and pharmaceutical marketing principles.
• Demonstrated ability to execute marketing programs and coordinate cross-functional initiatives.
• Experience supporting account planning execution with cross-functional teams.
• Demonstrated success in data analysis and performance optimization.
• Experience working with Medical Affairs, Sales, and Market Access teams.

Benefits

• High-quality healthcare
• Prevention and wellness programs
• At least 14 weeks’ gender-neutral parental leave
• Wide range of health and wellbeing benefits
• Thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact
• Employees may be eligible to participate in Company employee benefit programs

Competencies & Values

• Patient-first mindset — deeply committed to improving the lives of patients
• Cultural intelligence — ability to develop authentic, inclusive campaigns for diverse communities
• Bold thinking — willingness to challenge the status quo and bring innovative ideas to life
• Collaborative leadership — thrives in a matrixed environment and builds strong cross-functional relationships
• Data-driven — uses insights and analytics to inform strategy and measure impact

Location: Cambridge, MA (onsite)