Oncology Marketing Product Jobs

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Senior Product Manager - Oncology

Abbott Laboratories Lake Forest, IL

Lake Forest, IL

Today

$113k - $227k/yr Full time Marketing Senior Oncology Marketing

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Job Description

Lead global oncology marketing for Molecular Diagnostics, driving strategy through launch, lifecycle, and field enablement.

Responsibilities

Own global, end-to-end marketing for the Molecular Diagnostics oncology business
Lead strategic planning, cross-functional collaboration, and execution of the oncology marketing strategy
Develop sales enabling tools, messaging, and programs; partner with sales leadership to support field performance and revenue goals
Oversee product launches, lifecycle management, third-party relationships, and ongoing product support
Contribute to strategic marketing plans and support new product development
Create materials for sales training and industry presentations
Maintain worldwide market expertise, including competitor products and strategies, market trends and dynamics, franchise critical success factors, and customer needs
Lead development of the global marketing strategy and update annual marketing plans using market analysis, customer segmentation and targeting, product positioning, competitive assessments, and SWOT or other situation assessments
Build commercialization strategies for new products and drive share capture for existing products
Assess new markets and opportunities to support BD and R&D
Manage new product introduction plans and global launches with cross-functional and regional teams; coordinate with global sales training to educate distributors and local teams
Execute global marketing communications with regional teams to deliver multi-channel strategies that strengthen brand presence and support market development
Partner with global peers and in-market experts to build the brand and achieve business goals
Serve as liaison to global stakeholders across Headquarters and Regions in a matrix organizational design to deliver plans
Maintain compliance with FDA regulations and company policies while supporting a safe, professional, and collaborative environment for employees, customers, and partners

Requirements

Bachelor’s degree in business administration, marketing, or equivalent education and work experience
6+ years experience with demonstrated success in a complex selling environment (multiple stakeholders, multiple decision makers, product alignment to goals and initiatives)
4+ years progressive experience in medical device, pharma, diagnostics, or related industry
Experience in product, market, or program management; oncology marketing preferred
Strong business acumen with strategic thinking and advanced analytical and project management skills
Demonstrated ability to lead cross-functional teams and influence in matrixed, global environments
Excellent communication, presentation, and relationship-building skills across organizational levels
Ability to manage multiple priorities in a fast-paced environment
30% travel (including international)

Benefits

Career development with an international company
Eligibility for free medical coverage in the next calendar year through the Health Investment Plan (HIP) PPO medical plan
Retirement savings plan with high employer contribution
Tuition reimbursement, Freedom 2 Save student debt program, and FreeU education benefit for earning a bachelor’s degree
Recognition as a great place to work across dozens of countries and named one of the most admired companies by Fortune
Recognition as one of the best big companies to work for and best place to work for diversity, working mothers, female executives, and scientists

Preferred Qualifications

MBA preferred, emphasis in marketing

Location: Lake Forest, IL (onsite) | Salary: USD 113,300 - 226,700 per year

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