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Job Description

In TikTok Ads Creative and Ecosystem, this role focuses on driving partner success and providing operational support across the product development lifecycle, supporting global monetization goals for Creative AI offerings.

Role Focus

Lead product operations for Creative AI initiatives, with responsibility for go-to-market execution for generative AI product launches and new feature adoption. Use data and market signals to inform product direction and partnership strategy, while coordinating delivery across the end-to-end lifecycle.

Key Responsibilities

  • Drive execution of go-to-market plans to support launch readiness and adoption of Generative AI products and new features.
  • Analyze user behavior, inbound feedback, and market signals to identify insights that shape product direction and decisions.
  • Identify new product and business opportunities using data-driven research, trend analysis, and competitive benchmarking.
  • Collaborate across functions including Product, Engineering, UX, Communications, Sales, and Strategy to align priorities and deliver features to market effectively.
  • Support relationship-building efforts with external AI partners to strengthen the product ecosystem and enable co-development potential.

Required Qualifications

  • 3+ years of work experience in a product marketing or product operations role within the AI landscape, or equivalent experience in the tech or ad industry.
  • Passion to learn and apply AI products.
  • Self-starter with strong project management skills, including the ability to understand core context, identify key risks, and coordinate with stakeholders to achieve goals.
  • Analytical approach with attention to data and a goal-driven mindset.
  • Comfort setting ambitious targets, reviewing the current state, planning next steps, executing rapid trial-and-error iterations, and continuously improving.
  • Strong communication skills and ability to operate as a team player.
  • Ability to navigate global organizational structures and align objectives across cross-functional teams.

Compensation and Work Location

  • Location: San Jose, CA (onsite)
  • Salary range: USD 159,000 - 272,000 per year

Base salary range reflects the selected city. Total compensation includes base pay as well as other components such as additional discretionary bonuses/incentives and restricted stock units, which may vary based on factors including qualifications, skills, competencies, experience, and location.

Benefits

  • Day one access to medical, dental, and vision insurance
  • 401(k) savings plan with company match
  • Paid parental leave
  • Short-term and long-term disability coverage
  • Life insurance
  • Wellbeing benefits
  • 10 paid holidays per year
  • 10 paid sick days per year
  • 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)
  • Additional discretionary bonuses/incentives
  • Restricted stock units

Employment Details

  • Employment type: Regular
  • Job code: A142714A

Equal Opportunity, Fair Chance, and Accommodations

Qualified applicants with arrest or conviction records will be considered in accordance with federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

TikTok is committed to providing reasonable accommodations in its recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs, or other reasons protected by applicable laws. Requests can be submitted at https://tinyurl.com/RA-request.

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