ASM Product & Operations

The Assistant Store Manager, Operations is a values-driven leader role that connects store strategy to day-to-day execution. Reporting to the Store Manager, this position focuses on consistent store performance, strong customer and associate experiences, and coaching leaders to deliver operational excellence.

Location and Schedule

• Location: Roseville, CA (onsite)
• Schedule: Ability to work nights, weekends, and a flexible schedule

Compensation

• Salary: USD 36 - 43 per hourly

Responsibilities

• Lead customer experience execution across all brands, ensuring consistency, quality, and emotional connection
• Support leadership development for Managers, including coaching, performance management, and talent progression
• Oversee sales floor execution through Head Coach leadership to drive behaviors that support top-line results
• Translate store strategy into clear priorities and expectations across teams
• Partner with Operations to ensure store readiness enables the customer experience
• Own talent lifecycle activities alongside the Store Manager, including hiring, development, and performance management
• Manage assigned direct reports, including Managers and/or Supervisors
• Demonstrate and lead company values and company policy and procedures
• Execute the Head Coach role by delivering exceptional customer experiences through coaching, zoning, team selling, and personally selling
• Coach and develop associates
• Execute Daily Work Force Management actions to manage labor hours
• Maintain visual merchandising standards
• Collaborate with Sales Leadership Teams to ensure seamless execution
• Lead and model behaviors that align with leadership competencies
• Perform additional duties as assigned, including floorset mapping and execution, product launch support, brand education, and shipment processing

Requirements

• Passion for the Victoria’s Secret Brand with the ability to drive customer satisfaction and loyalty
• Experience reviewing business reports and insights and taking immediate, deliberate action to achieve results
• Self-awareness and interest in seeking feedback to improve and develop
• Experience selecting and developing direct reports to the next level and building an environment where people do their best work
• Experience influencing cross-functional partners in informal and formal settings
• Ability to work nights, weekends, and a flexible schedule
• Ability to lift and carry up to 40 pounds, and to frequently bend, stretch, kneel, walk, and stand for extended periods
• Ability to use technology including headsets, mobile devices, and computers
• Minimum experience: 4+ years of retail or operations leadership experience preferred

Technology

• Headsets
• Mobile devices
• Computers

Benefits

Click here for benefit details related to this position.

Why You Belong Here

• Join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion
• Work alongside industry leaders to set the standard for retail execution, placing customers at the center of products and experiences that bring them joy