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The Washington Post

Senior Product Manager, Subscriptions

Washington, DC $120k - $199k/yr Full time Posted 1h ago

Job Description

The Washington Post offers a mission-driven environment for people who enjoy solving subscription puzzles and building experiences that help readers become paying members. In this onsite role in Washington, DC, you’ll lead cross-functional work at the intersection of product, experimentation, and revenue growth, partnering with teams across Engineering, Design, Analytics, Marketing, and QA.

As a Senior Product Manager, Subscriptions, you will own the conversion and acquisition journey end to end, from a reader’s first visit through registration, checkout, and early onboarding. You’ll also collaborate closely with revenue science and subscriptions marketing to shape offers, models, and experiments that improve how unknown users become known users and how known users convert to subscribers.

What you’ll do

  • Own the roadmap for conversion and acquisition flows across the reader journey, from first visit through early onboarding.
  • Develop strategies that move unknown users to known users and known users to paying subscribers.
  • Partner with revenue science on models and testing to determine which offer reaches which user and when.
  • Work with subscriptions marketing to plan and launch experiments and campaigns that drive new subscriber acquisition.
  • Coordinate with Engineering, Design, Marketing, Analytics, and QA to ship high quality products on a steady rhythm.
  • Write clear requirements, prioritize features against acquisition and revenue goals, and keep execution moving.
  • Use A/B testing and other experimentation to learn what works, then apply insights to the next iteration.
  • Identify roadblocks early and remove blockers before they slow the team down.
  • Provide regular updates to leadership, including risks and new opportunities.
  • Stay current on trends in subscription products, conversion optimization, and consumer behavior.

What you bring

  • 5+ years of product management experience, preferably in digital subscriptions.
  • Experience improving conversion funnels or acquisition flows, ideally in a B2C digital subscription context.
  • Comfort using data to drive decisions, including a track record of running experiments and combining quantitative results with customer feedback.
  • Ability to work with data science and analytics partners on models and personalization, even if you are not the model builder.
  • A collaborative approach and strong relationship-building skills across marketing, design, engineering, and analytics.
  • Strong attention to detail and the ability to manage multiple projects in a fast-moving environment.
  • Excellent communication skills, including explaining complex ideas and sharing results with stakeholders at every level.
  • Experience partnering with research and design teams to run qualitative studies and translate findings into product improvements.
  • Media experience is welcome and not required.

Benefits and support

  • Competitive medical, dental and vision coverage
  • Company-paid pension and 401(k) match
  • Three weeks of vacation and up to three weeks of paid sick leave
  • Nine paid holidays and two personal days
  • 20 weeks paid parental leave for any new parent
  • Robust mental health resources
  • Backup care and caregiver concierge services
  • Gender affirming services
  • Pet insurance
  • Free Post digital subscription
  • Leadership and career development programs

Salary: USD 119,700 - 199,300 per year. Location: Washington, DC (onsite). Experience: 5+ years.

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