Senior Retail Product Manager

Own and advance Ascend Federal Credit Union’s retail, business, and wealth management product strategy through end-to-end delivery and measurable optimization.

Responsibilities

• Lead product strategy, discovery, development, implementation, and optimization for complex retail, business, and wealth management products across the full product lifecycle.
• Create product strategy, roadmaps, business cases, requirements, and recommendations aligned to organizational goals, member needs, risk considerations, and market opportunities.
• Analyze product and financial performance to uncover drivers, root causes, risks, and opportunities; recommend actions to improve member value and business outcomes.
• Use SQL, Power BI, Excel, statistical methods, and approved analytical tools to extract and validate data and to build scalable dashboards, reports, data models, and decision-support tools.
• Document business logic, definitions, assumptions, and limitations for analyses and reporting.
• Translate business needs into clear functional, data, integration, and reporting requirements; partner with Technology and data teams on feasibility, data quality, dependencies, controls, and implementation options.
• Collaborate with Operations, Risk, Compliance, Finance, Marketing, Technology, Digital, Member Experience, and other stakeholders to support launches, enhancements, testing, change readiness, and post-launch optimization.
• Lead structured testing and validation, including test planning, acceptance criteria, data validation, defect triage, and measurement of post-implementation outcomes.
• Evaluate market trends, competitive positioning, pricing, member research, digital experiences, emerging technologies, and industry best practices to inform product and portfolio decisions.
• Develop executive-ready analyses and presentations that explain complex product, data, digital, and technology topics in business terms for evidence-based decisions.
• Manage relationships with vendors and third-party partners supporting product delivery, data, analytics, and member experience; assess service levels, capabilities, performance, risk, and value.
• Run complex cross-functional initiatives using project management practices: define scope, objectives, roles, milestones, timelines, deliverables, dependencies, risks, issues, communication plans, and change controls; track progress and reinforce stakeholder accountability during implementation.
• Mentor and coach team members; review analytical approaches and work products and share technical and product management expertise without direct supervisory authority.
• Establish reusable product management and analytical standards, templates, documentation, and quality controls to improve consistency and decision-making.
• Maintain regular and reliable attendance.
• Read all internal publications, including HUB and Possibilities.
• Perform other duties as required or assigned.

Requirements

• Bachelor’s Degree in Business, Finance, Marketing, Product Management, Analytics, Management Information Systems, Data Science, or related field required; Master’s Degree preferred (Business, Finance, Analytics, Data Science, Information Systems, or related field).
• 8–10 years experience in product management, product strategy, project management, analytics/reporting, business intelligence, digital product delivery, research/testing, or related disciplines, including responsibility for planning and leading complex cross-functional initiatives required.
• 3–5 years hands-on experience using SQL and business intelligence or analytical tools to evaluate product performance, solve complex business problems, and influence strategic decisions for regulated banking, credit union, digital payment, or wealth management products required.
• Ability to develop product strategies, roadmaps, portfolio priorities, and business cases aligned to organizational goals, market conditions, and member needs.
• Ability to drive the full product lifecycle from discovery to launch, using project management tools to set scope, milestones, timelines, and risk mitigation paths.
• Knowledge of APIs, data flows, system configurations, and technical dependencies to partner effectively with engineering teams and vendors.
• Proficiency writing intermediate SQL (joins, CTEs, window functions) and building maintainable Power BI dashboards for statistical, trend, and cohort analysis.
• Knowledge of data privacy, security, and regulatory compliance frameworks for responsible handling of organizational and member data.
• Demonstrated ability to evaluate portfolio performance, profitability, pricing models, cost-to-serve, and adoption metrics to identify strategic opportunities.
• Strong analytical capability translating complex financial, technical, and analytical insights into clear executive recommendations while aligning and coaching cross-functional teams without direct authority.
• Excellent written and communication skills for working with outside contacts, vendors, and employees.
• High degree of poise and tact to represent the credit union positively with external contacts, vendors, and employees.
• Valid, unrestricted driver’s license.
• Regular and reliable attendance required.

Location

• Tullahoma, TN (onsite)

Technologies

• SQL
• Power BI
• Excel
• APIs