Senior Product Manager

Equifax is building products in its Data-Driven Marketing space, and the team supports career growth through an online learning platform with guided career tracks. You’ll have access to comprehensive compensation and healthcare, 401k matching, and paid time off, while owning product outcomes across the end-to-end lifecycle.

Responsibilities

As a Senior Product Manager, you will own the end-to-end performance of multiple products within Equifax’s Data-Driven Marketing product line, from inception through design, build, launch, growth, enhancement, and eventual sunset.

• Own market and customer understanding for your products and the product lines you manage within the Data-Driven Marketing team
• Articulate and execute the product vision while ensuring alignment with strategy and goals
• Conduct segmentation, market sizing, and competitive analysis to identify market opportunities
• Lead market validation activities (for example, voice of customer and customer advisory boards)
• Identify and prioritize opportunities, including driving development of strategic partnerships and advising on buy, build, or partner approaches
• Define the elements required to meet market needs and ensure commercial viability
• Lead commercial model and packaging discussions
• Create business cases for new product concepts and help pitch concepts internally
• Define the product roadmap used for product strategy and planning sessions across the Product Delivery Value Stream
• Drive cross-functional work related to positioning, pricing, and promotion across distribution channels in collaboration with Marketing & D&A
• Lead product development descriptions and requirement definition, managing product trade-offs to drive alignment
• Manage market feedback to shape product direction and improve outcomes
• Support product release readiness, including training Sales and other customer-facing teams
• Monitor post-launch performance, consult with product marketing, and recommend adjustments to improve success
• Drive product engagement and satisfaction while managing performance against revenue and margin objectives
• Assess adoption and usage, engage in customer feedback collection, and use data to make decisions across enhancements and sunsetting

What you’ll need

• Understanding of non-FCRA marketing and experience with data and data models
• 7-10 years of related product management experience in a product-led organization required
• Experience leading in a Product Management environment in Technology, Financial Services, or Data & Analytics
• Cloud-based products exposure desired, including understanding of cloud architecture, infrastructure, and deployment models
• Detailed product requirements writing experience is fundamental and required
• Demonstrated understanding of product design and the commercial model and packaging discussions
• Ability to lead in a highly matrixed environment
• Team lead experience or demonstrated capabilities strongly desired
• Experience with product tools: Aha, JIRA, and Figma
• Deep understanding of customer needs through market and industry research and competitor analysis
• Strong ability to anticipate, articulate, and drive high-potential opportunities using competitive landscape knowledge
• Ability to set the vision and ensure alignment with strategy and goals
• Effective interaction with key decision-makers within your function and across related functions to navigate Equifax’s organization
• Executional rigor to deliver product efforts on time to meet market demands

Education

Bachelor’s degree in a related discipline is strongly preferred. Equivalent experience may be considered.

Additional strengths

• Product Management certifications are a plus
• Exposure to Design Thinking for innovation is a plus, including use of personas, empathy mapping, prototyping, and iteration