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Hasbro Inc.

Product Manager, Secret Lair

Hasbro Inc.
Renton, WA $96k - $166k/yr Full time Posted 8h ago
Manager Customer Experience Merchandising Product Analytics Product Management Product Manager Product Strategy Project Management
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Job Description

Own a global fan shopping experience as a Product Manager on Hasbro’s Wizards of the Coast Secret Lair Direct-to-Consumer (DTC) team. You will run the digital storefront and help fans discover and shop Secret Lair products worldwide. This onsite role in Renton, WA blends product launch leadership, merchandising strategy, and cross-functional execution, with clear ownership from concept to deployment.

What you’ll do

  • Lead product launches for the Secret Lair DTC experience by running cross-functional launch rooms, triaging issues in real time, keeping teams aligned to the right priorities, and communicating proactively with stakeholders. When needed, you will escalate appropriately to leaders.
  • Shape the product vision from concept to deployment by partnering with business stakeholders, marketing, engineering, and UX designers to continuously improve the Secret Lair shopping journey.
  • Bring TPM-style execution: maintain meticulous organization, navigate dependencies, refine requirements, and ensure teams stay aligned as plans evolve.
  • Develop and evolve DTC merchandising strategy using signal-rich data to improve the site experience and drive conversion performance. You’ll cover evergreen collections, themed campaigns, global expansions, and more.
  • Represent the DTC team in client, partner, and stakeholder-facing settings. Present roadmaps and share data-driven findings and recommendations with clarity and polish.

What you bring

  • Demonstrated ability in DTC ecommerce, digital product management, or merchandising.
  • Strong project management experience in fast-moving, high-stakes launch environments.
  • Proven experience shipping new features, improving ecommerce journeys, and partnering effectively with engineers and designers.
  • Excellent communication and presentation skills, including translating technical information for non-technical partners and interpreting non-technical input for technical audiences.
  • Familiarity with supply chain logistics, including shipping, fulfillment, and warehousing considerations.

Nice to have

  • Technical product management experience
  • Background in visual design

Benefits

  • Health & Wellness: Medical, Dental, and Vision Insurance
  • Time Off to Recharge: Paid Vacation & Holidays
  • Financial Well-being: Generous 401(k) Match
  • Life & Family Support: Paid Parental Leave
  • Giving Back: Volunteer & Employee Giving Programs
  • Level Up Your Skills: Tuition Reimbursement
  • Exclusive Perks: Product Discounts & More!

Compensation: USD 96,000 - 165,600 per year.

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