Product Owner: Native Apps
Job Description
AirFind is hiring a Product Owner: Native Apps to manage and grow a portfolio of private-label Android and iOS applications. The role focuses on owning app roadmaps, partnering with cross-functional teams, and running experiments, including monetization-oriented A/B tests, to improve engagement and revenue.
Key Responsibilities
- Serve as a subject matter expert for assigned initiatives, driving engagement and optimizing user conversions while supporting innovation and early adoption of industry trends to better monetize the app portfolio, with accountability for portfolio P/L.
- Own and maintain a designated portfolio of AirFind private labels.
- Lead the end-to-end definition and development of new apps across requirements gathering, UX/UI design, app development, and launch.
- Run and interpret A/B experiments to determine effective calls-to-action; where applicable, define optimal rewards and redemption models that keep users engaged while maximizing revenue.
- Collaborate with Engineering, Yield Optimization, Operations, and Product teams to ensure the organization has the capabilities and functionality required to meet corporate goals.
- Build product roadmaps and business plans using data and customer feedback to define and prioritize requirements, features, and functionality.
- Act as the lead Product Owner for one or more agile development teams, gathering requirements and guiding product work through agile ceremonies.
- Translate business needs into structured user stories that become actionable units of work for multiple technology teams.
- Monitor product KPIs using behavioral and objective user data, identify unmet consumer needs and opportunities, and use metrics, A/B tests, and yield optimization analysis to measure problems and success.
- Triage requests for new product functionality by evaluating value to both the customer and the business.
- Lead hands-on product design, development, and release processes for assigned products, coordinating with Product Marketing to support smooth launches.
- Support marketing, sales, and support by developing and maintaining collateral such as user guides, presentations, and marketing content.
- Develop in-depth knowledge of competitive products through technical analysis of strengths and weaknesses.
Requirements
- Remote-first environment; the Product Owner must be able to travel to client offices, potentially outside the US.
- Hands-on capability in a fast-moving organization, including comfort with ambiguity and fluid processes.
- 5+ years of experience as a hands-on product owner/manager (or similar), including experience owning multiple apps; prior ad tech monetization experience with rewarded platforms and demand partners is strongly preferred.
- Strong familiarity with Admob, Meta, and other native monetization platforms.
- Previous experience with pre-loaded apps, GSM certification, and related telco support nuances.
- Robust knowledge of Android, iOS, and Flutter app development, including best practices (UX and App/Play Store policies).
- Experience defining and conducting A/B tests to optimize yield, click-through rates, and other conversion metrics, including the ability to synthesize results and recommend next steps with cross-functional partners.
- Ad-tech experience and familiarity with rewarded experiences are highly desirable; familiarity with search, display, and display-to-search monetization strategies is a plus.
- Demonstrated command of Agile principles and success leading agile teams as a hands-on Product Owner.
- Effective communication with internal stakeholders, clients, and partners.
- Knowledge of analytical tools including Google Analytics, Firebase, Excel/Sheets, MixPanel, and Looker Studio.
- Ability to hit difficult deadlines while maintaining a positive attitude is noted as a plus.
Location
Miami, FL (remote)
Experience Level
Minimum 5 years of relevant experience
Technologies
- Android, iOS, Flutter
- Admob, Meta
- Google Analytics, Firebase, Excel/Sheets, MixPanel, Looker Studio