VP, Product & Design

Lead product experience and design strategy across the NFL’s digital fan portfolio, from roadmap to delivery and continuous optimization.

Responsibilities

• Own the product roadmap for fan-facing digital experiences across web, app, CTV, identity, and subscription
• Partner with Strategy & Growth to translate enterprise priorities and agreed business objectives into roadmap decisions, including prioritization, sequencing, and execution plans
• Lead short-term, seasonal, and multi-year roadmap planning and sequencing aligned to the long-range business plan and agreed investment priorities
• Establish product management practices that strengthen prioritization, execution quality, and organizational alignment
• Drive end-to-end accountability for roadmap execution: sequencing, delivery excellence, experience quality, product operating cadence, and post-launch value optimization across the digital portfolio
• Translate strategic priorities into delivered product outcomes that support business goals
• Partner with Strategy & Growth to define KPI frameworks, measurement processes, and post-launch evaluation methodologies
• Drive continuous improvement through experimentation, learning, and iteration
• Lead the Product and Design organizations responsible for engaging, intuitive fan experiences
• Establish experience standards and design principles across content discovery, viewing, personalization, subscription, and engagement journeys
• Ensure consistency and quality across all fan-facing experiences
• Partner with Technology to align product roadmaps with technical feasibility, platform architecture, capacity management, and release planning
• Partner with Strategy & Growth to translate business objectives, priority fan segments, value propositions, and desired outcomes into product experiences
• Partner with Content and Marketing to ensure product experiences, content value, and marketing execution reinforce the broader strategy
• Build executive partnerships to improve decision making and organizational coordination
• Communicate tradeoffs, risks, dependencies, and recommendations to senior leadership
• Lead and develop a high-performing Product and Design organization
• Build team capabilities through coaching, succession planning, and talent development
• Foster a culture of accountability, collaboration, and product excellence

Requirements

• 15+ years of product management experience, including leadership roles in digital media, streaming, sports, technology, or subscription-based businesses
• Experience leading product organizations responsible for large-scale consumer digital platforms
• Demonstrated success delivering complex product roadmaps that drive measurable business outcomes
• Experience leading cross-functional teams in highly matrixed environments
• Strong understanding of digital consumer experiences, content ecosystems, subscription products, and engagement platforms
• Experience leading Product, UX/UI, Design, or adjacent digital experience functions
• Proven track record collaboratively shaping and delivering product roadmaps that drive business outcomes across large-scale consumer digital platforms
• Demonstrated success delivering product roadmaps supporting acquisition, engagement, retention, and monetization objectives within DTC or subscription-led businesses
• Strong commercial acumen; ability to collaborate with Strategy leaders on revenue, customer value, and growth opportunities
• Strong experience operating in complex organizations and aligning cross-functional teams to meet business objectives and fan needs
• Executive communicator who can translate priorities, risks, tradeoffs, and performance into clear narratives tied to business goals
• Strong product judgment, creative instincts, and operational discipline, with a passion for exceptional consumer experiences

Benefits

• Onsite presence at an NFL office or stadium location; remote and/or hybrid options are not offered
• No relocation assistance will be provided
• NFL employees are required to work a minimum of 40 hours per week in the office

Travel

• Travel to key NFL meetings and events, including occasional nights and weekends, especially during the NFL season

Location and Compensation

• Location: Inglewood, CA (onsite)
• Salary: $225,000 - $325,000 USD per year
• The NFL expects to hire near the middle of the posted range

NFL Core Values

• Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
• Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
• Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
• Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.

NFL Leadership Attributes

• Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
• Execute: We take action with precision, delivering results that drive our goals forward.
• Inspire: We motivate others through vision, energy, and a commitment to excellence.
• Live Our Values: We embody our core principles in every decision and action.
• Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
• Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact

Talent Attributes

• Embody an enthusiastic, proactive can-do attitude
• Embrace grit, free from ego or entitlement
• Excel as a relationship builder, with the ability to influence
• Eager learner, driven by passion rather than just ambition
• Encompasses an incredible work ethic with an agile mindset