Salesforce Marketing Cloud

Salesforce Marketing Cloud Product Jobs

6 jobs found

Today

Associate Director, CRM Product Owner

Novartis East Hanover, NJ

East Hanover, NJ

Today

$157k - $283k/yr Full time Ai Workflows Associate Director CRM

Apply Now

Job Description

The Associate Director, CRM Product Owner will support strategy, development, and delivery of priority CRM capabilities across the US CRM ecosystem. This role owns end-to-end delivery for assigned capabilities, translates business needs into actionable requirements, manages backlog execution in an agile model, and ensures governance, privacy, and compliance throughout delivery.

What you’ll do

Own and deliver a defined product area: Lead end-to-end delivery of assigned CRM capabilities such as field productivity, customer engagement workflows, and medical engagement from discovery through release, hypercare, enhancements, and ongoing maintenance.
Translate business needs into requirements: Partner with stakeholders to gather and document insights, then translate them into prioritized product features including user stories, acceptance criteria, and success measures.
Manage and refine the backlog: Maintain backlog health through prioritization, refinement cadence, dependency management, and defining ready and done criteria aligned to quarterly and PI planning and stakeholder priorities.
Drive disciplined agile execution: Coordinate with delivery teams to plan, execute, and track work; remove blockers; manage scope trade-offs; and support predictable, high-quality releases.
Improve processes and user experience: Identify workflow pain points, propose enhancements, validate solutions with users, and support change adoption through documentation and enablement.
Partner across business and IT: Align with CRM product managers, architecture, analytics, privacy and legal, and commercial and medical stakeholders to ensure requirements, sequencing, and release readiness are coordinated.
Ensure governance, privacy, and compliance: Follow established governance processes and support risk assessments so solutions meet regulatory, privacy, security, and data standards.
Mentor and coordinate delivery resources: Provide day-to-day direction to extended team members such as analysts and contractors and contribute to capability building across the product owner community.
Support change enablement and adoption: Work with training and communications leads so releases are understood, adopted, and measured, and incorporate feedback into iterative improvements.
Communicate status and outcomes: Share concise updates on roadmap items, risks, decisions needed, and measurable outcomes with CRM product management leadership and stakeholders.
Contribute to product strategy and continuous improvement: Use market and industry trends, user feedback, and performance data to inform roadmap recommendations and operational improvements.
Maintain platform and domain awareness: Stay current on CRM platforms such as Salesforce and Veeva and evolving best practices, and apply learnings within the Novartis ecosystem.

What you bring

Education: Bachelor’s degree in a related field required; Master of Science and/or MBA preferred.
Experience: 5-7+ years across product management, technology strategy, innovation, or leadership roles, preferably within pharmaceutical, healthcare, or CRM sectors.
CRM leadership: Proven success driving product management capabilities for large-scale CRM implementations.
CRM ecosystem knowledge: Deep understanding of Sales, Marketing and Service, including Salesforce (Agentforce, Marketing Cloud, Health Cloud, Data360, and core platform) and Veeva.
AI and data platform understanding: Experience with CRM, AI, and data platform architectures such as Salesforce Data Cloud, OpenAI, Snowflake, and data lake technologies.
Product operations accountability: Experience managing backlog health and prioritization, agile practices and ceremonies, and driving strategic innovation.
Collaboration and communication: Excellent communication skills to build stakeholder buy-in and alignment.
AI-supported techniques: Experience using AI-supported product management approaches including LLM-supported user-story creation and process mapping.
Cross-functional alignment: Ability to align key stakeholders to create and support streamlined commercial CRM strategy.
Analysis: Strong analytical and problem-solving skills to interpret complex data and make informed decisions.
Adaptability: Ability to adapt strategies in a rapidly evolving technological landscape.

Technologies

Salesforce
Agentforce
Marketing Cloud
Health Cloud
Data360
Salesforce Data Cloud
Salesforce Core platform
Veeva
OpenAI
Snowflake
LLM
Data lake technologies

Location and employment details

Division: US
Business unit: General Management
Functional area: Marketing
Location: East Hanover, NJ, USA (onsite)
Travel: 10% as defined by the business (domestic and/or international)
Job type: Full time
Employment type: Regular
Shift work: No
Remote eligibility: This position will not have the ability to be located remotely
Reporting line: CRM Product Management leadership
Legal entity: U014 (FCRS = US014) Novartis Pharmaceuticals Corporation
Tag: #LI-Hybrid

Salary

USD 156,600 - 283,400 per year
Final salary is determined based on relevant skills and experience and will be reviewed periodically after joining
Novartis may adjust the published salary range based on company and market factors

Benefits

Performance-based cash incentive
Eligibility to be considered for annual equity awards (depending on the level of the role)
Comprehensive benefits package including health, life and disability benefits
401(k) with company contribution and match
Variety of other benefits
Generous time off package including vacation, personal days, holidays, and other leaves

View full job page →

7d ago

Senior Salesforce Product Owner

U.S. Bank National Association Charlotte, NC

Charlotte, NC

7d ago

$170k - $200k/yr Full time Marketing Senior Ai Workflows

Apply Now

Job Description

Lead product strategy and delivery for a Salesforce and Agentforce platform ecosystem, partnering across U.S. Bank to translate customer and business outcomes into an enterprise roadmap.

Responsibilities

Identify, analyze, and interpret business data using multiple techniques to meet business needs and requirements
Connect U.S. Bank strategy with customer experience, digital, and technology to uncover and prioritize product and portfolio opportunities
Establish product vision, charter, and roadmap based on prioritized opportunities
Define product outcomes and OKRs to prioritize features and epics and break work into actionable steps for discovery, design, development, and delivery
Own the end-to-end product lifecycle using OKRs, including visioning, discovery, planning, design, development, launch, adoption, optimization, and retirement
Create products with agile, experience design, technology, and risk partners to drive business and customer outcomes
For technical products, oversee technical features, debt reduction, and modernization based on required platform and product technology expertise
Define and drive long-term product vision and strategy, aligning customer, business, and platform objectives into a scalable ecosystem
Anticipate evolving customer needs, market dynamics, emerging technologies, and industry standards, then translate insights into scalable product capabilities
Partner with executive stakeholders to establish product charters, define outcomes, align priorities, and drive enterprise-wide adoption
Manage and prioritize product roadmaps using OKRs, business metrics, customer insights, and performance indicators
Manage trade-offs across stakeholder priorities, business needs, modernization, risk, technology debt, and constraints
Own platform capabilities across Salesforce and Agentforce, including integrations and partnerships with RIVA, Marketo, Marketing Cloud, Seismic, and Data360
Establish and evolve platform design standards and reusable capabilities to ensure solutions are secure, scalable, reliable, observable, compliant, and built for long-term ecosystem growth
Lead highly matrixed teams across product, technology, data, AI/ML, risk, compliance, legal, and business stakeholders to deliver measurable customer and business outcomes
Drive alignment across channel, sales, credit, operational, technology, and digital partners for coherent product delivery and customer experiences
Act as a trusted advisor to senior leadership on strategic decisions covering platform investments, ecosystem development, risk posture, and innovation priorities
Define success metrics and OKRs across customer outcomes, adoption, developer experience, platform health, operational performance, integration velocity, and business growth
Use data, analytics, experimentation, and customer feedback to improve performance, optimize outcomes, and reinforce accountability and customer-centric delivery
Influence senior leadership and manage enterprise priorities to ensure product delivery supports both customer experience and business outcomes

Requirements

Product management experience
Salesforce experience preferred or required based on business need
Expertise in critical interdependencies among product model system elements that affect performance; ability to plan and design solutions that synchronize resources to achieve business results using business metrics, key performance indicators, design systems, service blueprints, and reusability
Ability to anticipate shifting market priorities and internal and external customer needs while consistently adding value
Strong customer centricity to ensure customers have a positive experience at every touch point
Knowledge of technical aspects of software products, including ability to design, configure, and integrate technical components
Knowledge of Agile ways of working and risk assessment and controls; ability to apply risk management knowledge appropriately to diverse situations
Experience leading complex platform or product teams
Experience with Salesforce and product management
Preferred skills: product P&L, product strategy, vision and planning, product discovery, product development, channel alignment and management, adoption, customer experience research, insight and execution, Agile ways of working, go-to-market and sales channels, performance measurement and optimization, marketing and analytics, customer centricity

Technologies

Salesforce
Agentforce
RIVA
Marketo
Marketing Cloud
Seismic
Data360
AI/ML

Benefits

Healthcare (medical, dental, vision)
Basic term and optional term life insurance
Short-term and long-term disability
Pregnancy disability and parental leave
401(k) and employer-funded retirement plan
Paid vacation (from two to five weeks depending on salary grade and tenure)
Up to 11 paid holiday opportunities
Adoption assistance
Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

Team / Product

Support a complex Salesforce and Agentforce product and platform ecosystem with integrations and partnerships across RIVA, Marketo, Marketing Cloud, Seismic, and Data360
Shape platform vision, define roadmap priorities, align stakeholders, and drive scalable product capabilities across customer, business, technology, and enterprise objectives
Lead cross-functional influence across product, technology, data, AI/ML, risk, compliance, legal, channel, sales, credit, operations, and digital partners
Influence senior leadership and manage enterprise priorities to ensure product delivery supports customer experience and business outcomes

Location and Pay Range

Charlotte, NC (onsite)
Salary range: USD 170,255 - 200,300 per year

View full job page →

19d ago

Product Owner - MarTech

Colgate-Palmolive Piscataway, NJ

Piscataway, NJ

19d ago

$106k - $155k/yr Full time Marketing Analytics Business Intelligence

Apply Now

Job Description

This position sits within Colgate-Palmolive's Global Digital Applications Team, directing Salesforce Data Cloud and Marketing Cloud architecture and the full marketing technology stack to optimize digital engagement.

Location

Piscataway, NJ (hybrid)

Compensation

USD 106,400 - 155,000 per yearly

Responsibilities

Act as the principal technical architect for Salesforce Data Cloud and Marketing Cloud, establishing global standards, best practices, and scalable end-to-end customer experience solutions.
Own the global consumer and professional data models, ensuring seamless integration, governance, and scalability across multi-channel platforms and international markets.
Collaborate with Digital Marketing, Commerce, and Analytics teams to design data architectures that support integrated campaigns, customer acquisition, and performance reporting.
Oversee the end-to-end implementation and expansion of the marketing tech stack, including Salesforce, Google Cloud Platform, SAP (Gigya), and Adobe Experience Manager.
Conduct advanced data analysis and modeling to ingest first-party data, identify new audience targets, and develop automated capabilities to boost user engagement.
Lead complex engagements using Agile/SCRUM methodologies, manage vendor and agency relationships, and provide expert technical documentation and knowledge sharing.

Requirements

Bachelor's degree
Eight or more years of IT experience, with at least four years delivering end-to-end implementation and support for Salesforce Marketing Cloud and Salesforce Data Cloud (Data 360).
Four or more years of hands-on experience building complex data integrations to ensure seamless connectivity across marketing ecosystems.
Proven ability to apply Agile methodologies and sprint-based development to effectively manage project lifecycles, backlogs, and technical delivery.
Expertise in manipulating large, complex datasets using SQL and Excel to derive actionable business insights and drive data-informed decisions.
High proficiency with Google Workspace to facilitate real-time collaboration and documentation across global teams.

Technologies

Salesforce Data Cloud
Salesforce Marketing Cloud
Google Cloud Platform
SAP (Gigya)
Adobe Experience Manager
Google Analytics 4
BigQuery
Apache Airflow
Cloud Functions
Apigee/API gateway
Google Workspace
SQL
Excel

Benefits

Medical insurance
Dental insurance
Vision insurance
Basic life insurance
Paid parental leave
Disability coverage
Participation in the 401(k) retirement plan with company matching contributions
15 vacation/PTO days
13 paid holidays
Paid sick leave

View full job page →

27d ago

Product Manager

Horizontal Talent San Francisco, CA

San Francisco, CA

27d ago

Full time Marketing Marketing Automation Marketing Cloud

Apply Now

Job Description

Product Manager at Horizontal Talent focuses on delivering platform capabilities that support owned, paid, and earned media across multiple brands, collaborating with engineering, analytics, and business stakeholders to improve campaign execution, personalization, and media performance.

Responsibilities

Own end-to-end delivery for assigned media platform initiatives, from roadmap commitments to sprint completion.
Translate business needs into clearly defined features and epics, with effort estimates and visibility for quarterly planning.
Partner with engineering on platform integrations, campaign automation tools, and channel delivery infrastructure.
Support planning and reporting by preparing delivery status updates for leadership reviews.
Identify risks, dependencies, and blockers early and escalate to keep work moving forward.
Measure and communicate the impact of delivered features on campaign speed, personalization quality, and media performance outcomes.
Contribute to the reliability and effectiveness of media platforms powering customer engagement across channels.

Requirements

3 to 5 years of product management experience in marketing technology, media platforms, campaign management, or related digital environments.
Experience working with owned media channels such as email, SMS, and push notifications.
Strong understanding of campaign execution workflows and platform-based delivery.
Ability to write clear product features and break work into actionable epics.
Excellent communication and stakeholder management skills.
Comfort working cross-functionally with engineering, UX, analytics, and business partners.
Bachelor’s degree in Business, Computer Science, or related field, or equivalent practical experience.

Technologies

Salesforce Marketing Cloud
Braze

Preferred Skills

Experience with marketing automation platforms such as Salesforce Marketing Cloud, Braze, or similar tools.
Familiarity with audience segmentation, campaign personalization, and A/B testing.
Background using analytics tools to measure media performance and campaign attribution.
Experience supporting platform improvements that increase automation, reliability, and operational efficiency.
Ability to bring a thoughtful, proactive, and collaborative approach to delivery-focused product work.

View full job page →

1mo ago

Sr. Digital Product Manager/Owner (Salesforce)

Calance US Torrance, CA

Torrance, CA

1mo ago Closed

$80+/hr Contract Marketing Customer Experience Fintech

This position is no longer accepting applications (closed Aug 2, 2026).

Job Description

The Senior Digital Product Manager/Owner (Salesforce) will steer product strategy and delivery for Finance websites, the customer service agent console, and related digital tools. This role encompasses design, development, testing, launches, warranty support, and ongoing production support in a hybrid Torrance, California environment.

Responsibilities

Direct the Product Management function and guide cross functional teams.
Collaborate with CX, business units, development and QA to conceive, specification, deliver and validate user stories.
Engage with leadership to articulate possibilities and secure approvals for initiatives.
Oversee platform operations, license management, and cost governance to sustain delivery.
Drive improvements through large projects, enhancements and production support across products including Finance Websites, Finance Mobile App (to launch soon), Agent Service Console plus Agent Knowledge, and Customer Communications via Marketing Cloud Platform.
Finance Websites provide digital web channel support and expanded self service for online account management.
Finance Mobile App is a forthcoming channel enabling customers to make payments with ease.
Agent Service Console and Agent Knowledge enable customer service representatives to handle requests efficiently with a procedures knowledge base.
Customer Communications via Marketing Cloud Platform covers message center, email, SMS, web and banner notifications, plus partner managed messages, with ongoing care of the platform and templates.

Requirements

Direct ownership of major digital tools used by millions of customers; experience with QA, testing and payment processing in financial services or captive finance.
3 year roadmaps as a catalyst for change; comfort with ambiguity; analytical, data driven insights; decision analysis for tool and vendor selections.
Leadership supporting Product Owners and Business Analysts; oversees UX and testing resources; leads agile scrum teams; engages development, marketing, legal and other stakeholders in a large matrix organization; strong written and verbal communication for executive stakeholders.
Salesforce product expertise and credentials; use the platform roadmap to maximize the product road map; care and feeding of the technical platform enabling all customer activity on the websites; create and monitor health, utilization, technical debt and improvement plans.
2+ years with customer facing top brand digital product.
2+ years developing roadmaps and performing business planning.
2+ years of direct leadership experience, managing associates.
Experience guiding procurement from option identification through evaluations and RFI/RFP selections of tools and vendors.
Experience leading grooming sessions, capturing requirements and acceptance criteria, prioritizing and sizing work, preparing and executing user acceptance testing, and assisting with field training.
Outstanding written and verbal multidisciplinary communication skills.
Agile certification for Product Owner or Scrum Master; SAFe Agile preferred.
BA/BS degree.
6+ years of product management, development, or operations experience with customer facing top brand digital products.
5+ years of leading and managing mixed teams including business and IT, internal and external partners, onshore and nearshore or offshore.

Technologies

Salesforce
Marketing Cloud Platform

Benefits

EPO/PPO Medical Plans
HMO/PPO Dental programs
Vision - VSP
401K Retirement vesting program (VOYA)
Paid Bi-Weekly/Direct Deposit
Flex Spending Plan
Voluntary Life, AD&D, STD or LTD plans

Job Details

Position: Sr. Digital Product Manager/Owner (Salesforce)

Job Ref#: 44700 - JIH5JP00004438

Duration: 12+ Months (On-Going Contract)

Location: Hybrid - Torrance, CA 90501

Pay Rate: $80.00 per hour (W2 Only)

Hiring Requirements

Not accepting any third party C2C candidates for any reason
Not accepting candidates who live more than 45 miles from Torrance
Not accepting candidates willing to relocate; local candidates only

Desired Skills

Salesforce certifications preferred; if not, ability to obtain Salesforce admin certification by year one
2 years of payments, financial services or captive finance industry experience
Mobile app experience

View full job page →

1mo ago

Product Manager, Vice President - Personalization Experience & Product Strategy Lead

JPMorganChase Columbus, OH

Columbus, OH

1mo ago Closed

$123k - $201k/yr Full time Marketing Analytics Customer Experience

This position is no longer accepting applications (closed Jul 28, 2026).

Job Description

Senior Product Manager, Vice President responsible for leading personalization experience strategy, audience architecture, and delivery across omni-channel Consumer Bank for JPMorganChase, onsite in Columbus, OH, with a salary range of USD 122,550 - 201,000 per year.

Responsibilities

Articulate and maintain a product strategy and vision that delivers customer value
Lead discovery and market research to identify customer needs and integrate them into the roadmap
Own and evolve the product backlog to support the strategic roadmap and value proposition
Establish and monitor key performance indicators such as cost, features, functionality, risk posture, and reliability
Drive end-to-end personalization initiatives and deliver omnichannel Consumer Bank experiences
Serve as the primary strategic liaison between marketing, product, architecture, and engineering teams
Translate complex business and marketing strategies into clear technical requirements and audience-building specifications
Define and govern the framework for audience segmentation, data orchestration, and real-time decisioning rules
Maximize the capabilities of the existing technology stack and identify future-state requirements
Establish governance models and operational workflows to accelerate journey delivery and speed to market
Collaborate with data science and analytics teams to embed modeling into the delivery framework

Requirements

5+ years of experience or equivalent expertise in product management or a relevant domain area
Advanced knowledge of the product development life cycle, design, and data analytics
Proven ability to lead product life cycle activities including discovery, ideation, strategic development, requirements definition, and value management
Ability to speak both technical language with engineers and business language with non-technical stakeholders
Functional understanding of SQL
Martech expertise with strong strategy experience and deep technical literacy in audience and experience building, CRM systems, and marketing automation suites like Salesforce Marketing Cloud
Advanced stakeholder management, relationship-building and negotiation skills
Comfort working in a highly matrixed organization and driving alignment across teams
Strong foundational knowledge of data structures, audience building and real-time decisioning engines
Proven ability to design scalable, end-to-end customer journey strategies that align with overarching growth objectives
Strong proficiency in using data, testing methodologies and analytics tools to evaluate journey performance and drive continuous optimization

Technologies

SQL
Salesforce Marketing Cloud

Benefits

Base salary determined by role, experience, skill set and location
Commission-based pay and/or discretionary incentive compensation, paid in cash and/or forfeitable equity
Comprehensive health care coverage
On-site health and wellness centers
Retirement savings plan
Backup childcare
Tuition reimbursement
Mental health support
Financial coaching

View full job page →

Salesforce Marketing Cloud Product Jobs

Associate Director, CRM Product Owner

Senior Salesforce Product Owner

Product Owner - MarTech

Product Manager

Sr. Digital Product Manager/Owner (Salesforce)

Product Manager, Vice President - Personalization Experience & Product Strategy Lead

Get Salesforce Marketing Cloud Product Jobs alerts