Product Marketing

Product Marketing Jobs

26 jobs found

3d ago

Product Manager, Commercial Accessories

Lenovo Morrisville, NC

Morrisville, NC

3d ago

Full time Marketing Demand Generation Go-To-Market

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Job Description

Based in Morrisville, North Carolina with a hybrid schedule, this role oversees end-to-end product management for Lenovo's Commercial Accessories, coordinating cross-functional teams to drive launches, lifecycle planning, and ongoing market success.

Responsibilities

Lead the full product lifecycle from concept through plan, development, worldwide launch, sustaining, and end-of-life activities.
Represent the North America Accessories geography in collaboration with the Worldwide Business Unit to meet time, cost, feature, and innovation objectives.
Develop product disclosures and competitive analyses to support successful launches.
Support go-to-market and demand generation planning and activities.
Identify key business and industry trends in the PC options and Attach space.
Provide timely product communications to cross-functional teams across Sales, Marketing, Finance, Operations, Supply Chain, and Worldwide Product Marketing.
Monitor the competitive landscape and analyze market data to support category financial objectives.
Stay informed about relevant technology trends and product roadmaps.

Requirements

Bachelor’s Degree in Marketing, Business Administration, or a related field.
10+ years of experience as a Product Manager working with commercial electronics and accessories.
5+ years of Product Management experience within the PC industry.
Proven track record of successfully launching enterprise products.

Technologies

MS Project
Excel
PowerPoint
Jira
Confluence

General Information

Req #: WD00101610
Career area: Sales Support
Country/Region: United States of America
State: North Carolina
City: Morrisville
Date: Wednesday, July 8, 2026
Working time: Full-time
Additional Locations: United States of America - North Carolina - Morrisville

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers.
Lenovo is a US$83 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices, infrastructure, and software-defined capabilities.
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

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6d ago

Associate Product Manager

Eaton Fayetteville, NC

Fayetteville, NC

6d ago

$113k - $165k/yr Full time Marketing Analytics AutoCAD Electrical

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Job Description

At Eaton, this on site opportunity in Fayetteville, NC offers a competitive annual salary range of USD 113,000 to 165,000, plus comprehensive health and welfare benefits, retirement plans, and paid and unpaid time off. Relocation assistance is available if needed. The role supports MCC product line strategy, the LV MCC Aftermarket service model, and new product development from the Fayetteville site.

Benefits

Health and welfare benefits
Retirement benefits
Paid and unpaid time away from work
Relocation assistance

Responsibilities

Collaborate with field sales, distributors, and customers to determine optimal LV MCC and LV MCC Aftermarket solutions and address related challenges.
Own the LV MCC Aftermarket and service center operations strategy.
Improve systems and tools including BidManager, design automation, and PowerBi to support decision making.
Lead new product development for aftermarket offerings from concept through delivery.
Launch marketing collateral to support product introductions and aftermarket programs.
Develop strategies to level-load service centers across Aftermarket and LV MCC operations.
Define the LV MCC Aftermarket production strategy coordinating between service centers and the main plant.
Participate in strategy and profit planning activities.
Demonstrate strong time management and clear communication; handle difficult conversations tactfully.
Act as a technical resource for the MCC product line.
Perform other duties as assigned.

Requirements

Bachelor’s degree from an accredited institution.
Bachelor’s in Engineering from an accredited institution.
Minimum 3 years of experience in an electrical industry environment.
Experience with MCC and power distribution equipment.
Experience with AutoCad and Microsoft products; proficiency with BidManager, design automation, PowerBi, and Microsoft Excel.
Ability to travel up to 25% of the time.
Willingness to relocate to Fayetteville, North Carolina; relocation assistance will be provided if needed.

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7d ago

Product Manager - Cooling Solutions

Eaton Corporation Raleigh, NC 🇺🇸 Remote

Raleigh, NC

7d ago

$113k - $165k/yr Full time Manager Marketing Business Analytics

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Job Description

The Product Manager for cooling solutions within Eaton's Distributed IT organization will own the strategy, profitability, and lifecycle management of the Global Data Center segment's product line. This role is based in Raleigh, NC or Woodridge, IL with remote US options and reports to the Product Line Manager – White Space Applications within the D-IT business unit.

Responsibilities

Direct and implement the product line strategy, driving development initiatives and go-to-market programs to accelerate orders and revenue while sustaining profitability.
Develop and execute short- and long-term objectives and business plans for the product line, aligning with data center segment priorities and market dynamics. Track performance against key metrics such as sales growth, market share, pricing, and profitability while upholding product quality and competitiveness.
Oversee the development and market introduction of new products.
Create and own product roadmaps and manage lifecycle execution.
Lead regular financial reviews of the product line, including forecasting, performance analysis, market share trends, and competitive benchmarking. Provide data-driven insights and reports to guide strategic decisions and optimize outcomes.
Collaborate closely with Sales, Marketing, Segments, Business Development, Engineering, Operations, Supply Chain, and Quality functions.
Represent the strategic vision at industry events, working with alliance partners and end customers to address evolving industry challenges.
Be accountable for the product line P&L, including demand accuracy, pricing, margin, and profit.
Build and lead a high-performing team that fosters collaboration, accountability, and innovation to align with the data center segment's goals and priorities.

Requirements

Bachelor's degree from an accredited institution.
At least five years of experience in the electrical mechanical industry or data center segment.
At least three years of experience in Product Management or a closely related field.

Technologies

SAP
Enovia
Office 365 Suite (Excel, PowerPoint, Power BI)
Salesforce

Compensation

Annual base salary range is USD 113,000 to USD 165,000.

Benefits

Health and Welfare benefits
Retirement benefits
Paid and unpaid time away from work
Variable incentive program

We will not consider candidates who

No relocation assistance is available for this position. Candidates must be located within a 50-mile radius of Woodridge, IL or Raleigh, NC, or able to base remotely within the US. Active Duty Military Service Members are exempt from these geographic requirements.
We will not sponsor immigration applications or provide visa support for CPT, OPT, STEM OPT, F-1 to H-1B, H-1B cap registrations, O-1, E-3, TN status, I-485 job portability, or related programs.

Keys to Role Success

Proven track record of driving product line growth, with a preference for 20%+ year over year gains and measurable business results.
Strong communication and relationship-building skills, effective across cross-functional and matrixed organizations.
Experience initiating new product development and improvement while fostering a culture of continuous learning.
Demonstrated ability to develop and mentor teams through development, training, and talent acquisition efforts.
Data-driven, disciplined, objective, and detail-oriented approach.
Excellent verbal and written communication capabilities.
Strong executive presence and the ability to influence at senior levels.
Willingness to engage with customers, suppliers, and partners in field settings.
Ability to travel up to 25% of the time.

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12d ago

Product Manager - AV Solutions

Eaton Woodridge, IL

Woodridge, IL

12d ago

$86k - $126k/yr Full time Av Connectivity AV Equipment Avl Ip Infrastructure

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Job Description

Eaton seeks a Product Manager for AV Solutions to lead the AV connectivity hardware portfolio, define product strategy and lifecycle, and partner across teams in a hybrid role based in Woodridge, IL or Raleigh, NC, with a salary range of USD 86,000 - 126,000 per year.

Responsibilities

Own end-to-end lifecycle of assigned AV connectivity product lines from concept through launch, sustainment, and end of life.
Define segmentation between architecture SKUs (design in, high confidence) and commodity SKUs (coverage, attach).
Develop value propositions by verticals: Corporate, Education, Healthcare, and Industrial.
Build roadmaps aligned with market transitions.
Analyze competitors such as Extron, Kramer, Legrand, Belden, Startech, and Atlona to identify displacement opportunities.
Monitor standards and technologies including HDMI, DisplayPort, USB-C/USB4, HDBaseT, fiber, SDVoE, Dante AV, and IPMX where applicable.
Translate market trends into actionable product requirements.
Define bounded behavior under load, including operating limits, failure modes, and degradation behavior.
Collaborate with manufacturing and QA to create interoperability matrices for hosts, docks, displays, chipsets, and network conditions.
Ensure products perform predictably in mixed‑vendor environments and real‑world scenarios.
Develop sales tools such as battlecards, positioning briefs, presentations, and objection-handling resources.
Train sales and channel partners on when to sell architecture SKUs versus commodity SKUs.
Support key customer and integrator engagements as the product authority.
Serve as the primary liaison among Manufacturing, Sales, Marketing, Operations, and Support.
Prioritize requirements based on customer impact and manage tradeoffs with transparency.

Requirements

Bachelor's degree from an accredited institution.
Minimum of three years of experience in Product Management or related field.
Experience in Pro AV, AV connectivity, networking hardware, or adjacent infrastructure markets.

Technologies

HDMI
DisplayPort
USB-C/USB4
HDBaseT
Fiber
SDVoE
Dante AV
IPMX
SAP
Enovia
CRM
Office 365 Suite

Benefits

Health and welfare benefits
Retirement benefits
Paid and unpaid time away from work

We will not consider candidates who

No relocation assistance; candidates must reside within 50 miles of Woodridge, IL or Raleigh, NC. Active Duty Military Service Members are exempt from geographic requirements.
The company will not sponsor immigration or provide related CPT, OPT, STEM OPT, F-1 to H-1B, H-1B cap, O-1, E-3, TN status, I-485 portability, or related support.

Keys to role success

Strong communication and relationship-building skills
Ability to drive process improvements and execute product initiatives
Data-driven with strong business acumen and attention to detail
Excellent verbal and written communication abilities
Analytical and problem-solving capabilities
Capacity to manage multiple priorities in a fast-paced environment
Willingness to travel up to 25 percent

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15d ago

Associate Product Manager

Victaulic Easton, PA

Easton, PA

15d ago

Full time Marketing Analytics Business Analytics

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Job Description

Located onsite in Easton, Pennsylvania, this Associate Product Manager role focuses on maximizing product value and profitability across the lifecycle. You will support product development initiatives and cross-functional teams, oversee the product portfolio, assist with new product launches, and monitor post-launch performance.

Responsibilities

Assess profitability of product lines across the portfolio by applying financial modeling and market analysis to uncover opportunities for improvement and address underperforming offerings.
Lead product line optimization efforts to enhance performance, introduce additional features or sizes, extend the catalog with prefabricated options, improve margins, or broaden market applications based on market feedback and financial analysis.
Drive product line consolidation to simplify offerings, reduce SKU count, boost operational efficiency, and coordinate customer communications and product transitions.
Support ongoing product commercialization activities with marketing and sales, including creating product impact videos, coordinating trade shows, and delivering training.
Oversee obsolescence programs for mature or declining products, ensuring smooth customer transitions, inventory planning, last-time-buy options, and recommending alternatives.
Assist with market analysis and research to inform business case development.
Coordinate alpha and beta testing programs, managing test site logistics, gathering customer feedback, and documenting performance data.
Support major product development initiatives by providing analytical support, shaping commercialization strategies, evaluating pricing, and coordinating cross-functional activities.
Create and deliver training materials for internal teams and external stakeholders on product features, benefits, and competitive positioning.
Conduct post launch reviews at 12 months to analyze sales, margins, market share, customer satisfaction, and competitive response to determine product success.
Monitor profitability of individual products using data analytics to track margins, identify cost drivers, and propose pricing or cost adjustments.

Requirements

Bachelor’s degree in Engineering, Business, Marketing, Finance, Sales, or a related field.
Three to five years of experience in project management, product marketing, market management, or business analysis.
Strong analytical capabilities with advanced Excel proficiency including financial modeling and data analysis.
Solid understanding of product development processes and experience collaborating across function lines.
Experience with financial analysis including P and L statements and margin analysis.
Excellent written and verbal communication skills.
Demonstrated ability to coordinate multiple projects simultaneously.
Proven track record of effective cross-functional teamwork.
Strategic influence and communication skills, with the ability to tailor rationales for different internal groups and external customers; strong executive communication.
Global thinking that accounts for varied markets and organizations, aligning objectives to minimize waste and redundancy.
Detail-oriented with strong problem-solving abilities.
Domestic and international travel up to 15 percent.

Technologies

Excel
Data visualization tools

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15d ago

Senior Product Manager, Enterprise Inventory Services

Cox Automotive Exton, PA

Exton, PA

15d ago

$112k - $186k/yr Full time Inventory Management Partner Management Product Analytics

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Job Description

Within Cox Automotive's Enterprise Inventory Services platform, this role focuses on shaping enterprise-ready inventory capabilities for a wide range of internal and external users. Based on site in Exton, PA, you will own discovery, strategy, specifications, backlog health, cross-functional alignment, adoption, and go-to-market plans to deliver measurable platform impact.

Responsibilities

Lead problem discovery and strategy for your product area by engaging internal stakeholders (operations, support, business units) and external clients (dealers, integration partners) to identify and validate opportunities. Develop personas, map workflows, formulate hypotheses, and test them, grounding decisions in data, customer evidence, and competitive context.
Draft discovery specs that clearly define audience, rationale, and solution, including measurable acceptance criteria and defined scope boundaries. Provide sufficient context for feasibility assessment and ensure the quality of work entering the development pipeline.
Maintain a forward-looking pipeline of meaningful work for engineering teams, ensuring teams understand what comes next and why. Balance planning horizons to avoid waste in an AI-driven development environment while keeping enough runway to sustain momentum.
Navigate a matrixed organization to build consensus by presenting evidence and clearly framed tradeoffs. Collaborate daily across product, UX, engineering, architecture, business leadership, and solution delivery, communicating headlines first and providing context second to enable decisive action.
Define what complete adoption looks like for platform capabilities, craft rollout plans with implementation partners and operations, and track progress against measurable criteria. Treat internal customers with the same rigor as external ones.
Surface status, risks, and wins proactively. Keep your manager and cross-functional partners informed at the appropriate cadence and level of detail. When an initiative is off track, present the issue along with a recommended path forward.

Requirements

Bachelor's degree with 6 years of experience in a related field; alternative combinations include master's degree with 4 years, PhD with up to 2 years, or 10 years of related experience.
5+ years of experience in software product management.
Demonstrated end-to-end product discovery experience from problem identification to validated solution direction.
Strong critical thinking to solve complex enterprise product problems and a willingness to challenge assumptions to achieve the best outcomes.
Excellent written and verbal communication skills, with the ability to articulate customer problems and solution value and influence cross-functional teams.
Understanding of modern product development practices and the ability to drive multi-team initiatives forward.
Proficiency with AI tools integrated into product workflows.
Strong interpersonal skills and the ability to build relationships with team members and customers.
Experience with enterprise platform or capability products where customers are other products or technical teams is preferred.

Benefits

Flexible paid vacation policy aligned with duties and company needs.
Seven paid holidays each year.
Up to 160 hours of paid wellness leave annually for personal or family wellness.
Bereavement leave.
Time off to vote.
Jury duty leave.
Volunteer time off.
Military leave.
Parental leave.

Compensation

Base salary range: USD 111,600.00 to 186,000.00 per year.
The actual base pay may vary within this range based on location and the candidate's knowledge, skills, and abilities. The role may be eligible for additional compensation, including an incentive program.

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16d ago

Marketing Product Manager(English-Korean Bilingual)

Korean Food Wholesale City of Industry, CA

City of Industry, CA

16d ago

$50k - $70k/yr Full time Manager Marketing Brand Management

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Job Description

The Marketing Product Manager role at Korean Food Wholesale is a bilingual English-Korean position focused on guiding product development and market execution from concept to launch. The on-site role is based in City of Industry, CA, with responsibility for cross-functional collaboration, competitive analysis, profitability assessment, and support for new product development pipelines across multiple categories.

Summary

This bilingual Marketing Product Manager coordinates the full product lifecycle, conducts market and competitive analysis, evaluates profitability, and leads go-to-market activities across categories. The role also supports short-term NPD pipelines in service of long-term brand objectives and business goals, while coordinating with cross-functional teams to ensure alignment and timely delivery.

Responsibilities

Collaborate with cross-functional teams to advance products from concept through commercialization across all categories.
Conduct competitive benchmarking and monitor industry trends to inform product development directions.
Analyze current and future product lines for profitability and viability, generate reports, and present recommendations to leadership.
Support the development and execution of short-term new product development pipelines aligned with long-term brand objectives.
Assist with go-to-market planning and ensure successful launch execution.
Track the effectiveness of product launch campaigns and share insights with relevant business teams.
Develop trade promotion materials for trade shows and brand related events.
Manage product specifications and sales collateral, including sell sheets and brochures.

Requirements

Bachelor’s Degree required, preferably in Marketing or a related field.
Minimum 2 to 3 years of experience in the Food Industry; essential experience in CPG brand marketing.
Proven history in marketing, strategy and planning, and new product development.
Strong time management, meticulous attention to detail, and the ability to prioritize projects.
Ability to analyze data and translate findings into actionable insights is a plus.
Influencing skills and a collaborative team player who can motivate others.
Solid project management capabilities and proficiency with Microsoft Office tools (Word, Excel, PowerPoint).
Proficiency in Korean is preferred but not required.

Technologies

Microsoft Office (Word, Excel, PowerPoint)

Job Type

Full-time

Pay

USD 50,000 - 70,000 per year

Application Question(s)

Are you bilingual in Korean and English?
Are you of Korean descent?
Please specify your current status in the United States, or if you are a foreign national, indicate your visa type.
Please indicate your total years of relevant experience.

Seattle, WA

1mo ago Closed

$152k - $206k/yr Full time Manager Marketing Business Analytics

1mo ago

Product Manager

ITW Welding Lincolnshire, IL

Lincolnshire, IL

1mo ago Closed

$85k - $107k/yr Full time Manager Business Analytics Customer Experience

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